How has government regulation and oversight influenced health care products and services? Provide an example.
1. Write
a 175- to 265-word response to the following questions:
How has government regulation and oversight
influenced health care products and services? Provide an example.
Do you think this regulation and oversight does more
to help or hurt health care? Please explain.
Consider health care reform. Should the Affordable
Care Act (Obamacare) be repealed entirely, some parts or none at all? Justify
your reasoning.
Has Obamacare effect you or someone you know
personally? Was the effect positive or negative?
2. The focus of this
Benchmark Assignment is to consider how consumer demographics and health care
marketing plays a role in consumer selection of health care resources.
Select 1 of the following in your community or
surrounding area:
·
Walk-in
clinic, such as an urgent care facility
·
Retail
clinic in your local grocery store or retail pharmacy
·
No-appointment
physician’s office
Research the market of this facility. Consider the
following as you complete your research:
·
Demographics of the
consumers who use the facility selected
·
The location of the
facility selected
·
The marketing used to
bring in consumers to the facility selected
Write a 700- to 1,050-word paper that analyzes the
market perspective of the facility selected. Ensure you:
·
Describe the facility selected,
including its location.
·
Analyze the
demographics of the consumers who use the facility selected.
·
Include the cultural
and generational demographics in your analysis.
·
Analyze the marketing
approach used for the facility.
·
Consider the targeted
audience of the facility based on the demographics of the consumers who use the
facility.
·
Consider whether
marketing techniques can be the same when marketing to different demographics.
Cite at least 1 reputable reference.
3.
Write a 175- to 265-word response to the following questions:
How has technology influenced consumer choices? Provide
specific examples.
How are advances in technology and medicine enabling
consumers to live healthier lives?
How may they enable you to be or live unhealthy?
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